S01E02: Defining Your Personal Brand/ What Sets You Apart?

Welcome to Episode 2 of “Personal Branding Unlocked,” where we delve into the pivotal topic of defining your personal brand. Discover why this step is a linchpin for professional success and explore strategies for introspection and boosting your LinkedIn “About Us” section.

In the first part, we explore the importance of personal branding. Learn how it sets you apart in a competitive professional landscape, builds trust and credibility, aligns with personal goals, and enables clear and consistent communication.

In the second segment, we discuss how to reflect on your unique qualities. Dive into harnessing psychometrics, showcasing skills beyond the norm, sharing personal values and passions, embracing your unique perspective, and connecting with your target audience.

Lastly, we break down how to revamp your LinkedIn “About Us” section with eight impactful elements.

Personal branding is an ongoing journey, so stay true to your authenticity and consistency. Share your feedback and stay tuned for more personal branding insights in our upcoming episodes. Until then, keep unlocking your personal brand’s potential!

Links that we said would be in the show notes

Psychographic Tests to try out:

• Myers-Briggs
• Big Five
• DiSC Profile
• 16 Personalities

Monica’s #girlcrush Victoria Divine

Monica’s inspo content of the week: Linda Le (with the amazing LinkedIn profile)

Josh’s inspo content of the week: Tess Barclay (you are the niche!)

Find Us: Check us out online and hit up our socials HERE.